Key Topics

• 

  Driving Success With HCP360: Integrating Omnichannel Approaches in Pharma

• 

  Scaling Omnichannel Strategies From Global to Regions: Adapting Strategies for Regions/Markets While Maintaining Consistency

• 

  Use of the Omnichannel in the Real World: How to Make the Sales Force More Involved?

• 

  Pharma Marketing DNA: Unlocking the Future of Patient-Centric and AI-Driven Strategies

• 

  How to Support HCPs in Efficient Patient Handling

• 

  How Can Pharma Maximize Gen AI Today ?

• 

  Failure To Thrive: Powering Purposeful Personalisation For High Precision Engagement Impact

• 

  Bridging the Gap Between Scientific and Commercial Messaging in Omnichannel Marketing: Aligning Medical and Sales Communications

• 

  Metric Madness: Let’s Stop Counting Clicks and Start Delivering Customer Impact

• 

  AI in Action: Transforming Healthcare with Real-World Data Insights

• 

  Congress Excellence for Medical and Commercial Teams: Engagement, Analytics, and Action

• 

  Meeting of the Minds? How Virtual Events are the Best Medicine for Pharma / HCP Engagement

• 

  Harnessing the Power of Collaboration for Insight Generation in Rare Diseases